Growth · Demand gen · Content
Writer turned marketer.
I build repeatable growth systems across campaigns, lifecycle, content and marketing operations.
Now: Performance & Brand Copywriter at The Suddath Companies. Remote US, relocating to Chicago.
4 results · rotates every 6s
Experiment log
Ten projects, filed by what they moved
- 01Suddath · B2B demand systemAds, scoring, routing and nurture6 campaigns
- 02Kelly SETT · LinkedIn audience growthAudience, distribution and HubSpot measurement70K → 300K+
- 03B2C funnel diagnosisTwo leaks, sized, with a fix for each~27 bookings/moModeled
- 04Lumera Skin Studios · paid-to-bookingOffer, creative and booking flow$120–150 CPL
- 05Rhythm & RhymesIndependent media, AI-assisted production10K+ followers
- 06Findem · B2B SaaS writingThree LinkedIn post types, with rationaleWork sample
- 07Executive ghostwriting · World Cup → HRPublished under an SVP’s bylinePublished
- 08Flash Hoops · go-to-market playbookICP, value framing, launch sequencingPlaybook
- 09Topicals · modular creative systemContext and copy swaps instead of reshootsCreative systemSpec
- 10Pattern Beauty · paid ad refreshA three-variable testing planTest planSpec
Modeled = projected result · Spec = unsolicited concept work
About
Hi, I'm AJ, a writer turned marketer focused on growth and demand gen.
5+ years in marketing across B2B services, civic tech and politics, DTC, and independent media. Today I run integrated B2B campaigns, HubSpot lifecycle and marketing operations at Suddath.
On the side, I built Rhythm & Rhymes, a media brand on Black music and diaspora culture, to 10,000+ followers with zero paid spend.